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Methodology for service innovation in a Multi-Disciplinary context

Lars Almefelt (Institutionen för produkt- och produktionsutveckling, Produktutveckling) ; Oskar Rexfelt (Institutionen för produkt- och produktionsutveckling, Design and Human Factors) ; Daniel Zackrisson ; Teres Hallman
Proceedings of ICED’09 p. paper 5-405. (2009)
[Konferensbidrag, refereegranskat]

Services’ importance for the economy is increasing. However, services and their development remain under-researched in academia. This paper outlines the results of a project aiming to develop and apply methods for the early phases of service innovation. The project is a collaboration between an automotive manufacturer, a transportation firm, and a university. A research team selected and developed methods for problem analysis, development, and evaluation of services. In a series of workshops, actors from both firms set out on developing new services using the proposed methods. This paper describes these methods as well as demonstrates their application.

Nyckelord: Methodology, service development, customer involvement, teamwork



Denna post skapades 2009-09-29. Senast ändrad 2016-02-01.
CPL Pubid: 99094