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Conceptualizing business models in industrial networks

Lars Bankvall (Institutionen för teknikens ekonomi och organisation) ; Anna Dubois (Institutionen för teknikens ekonomi och organisation, Supply and Operations Management ) ; Frida Lind (Institutionen för teknikens ekonomi och organisation, Supply and Operations Management )
Industrial Marketing Management (0019-8501). Vol. 60 (2017), p. 196-203.
[Artikel, refereegranskad vetenskaplig]

This paper is concerned with business model conceptualizations and outlines a framework for their analysis in industrial networks. A literature review suggests that there is a broad range of current conceptualizations of business models. Analyzing them as they pertain to interaction, business relationships, and industrial networks reveals two main explanations for their differences: first, they clearly rely on different basic theoretical assumptions, and second, they seem to address two types of business models. We refer to these as firm-centric and network-embedded business models. Based on this distinction, a scheme of analysis at the levels of the firm, relationship and network is suggested for the two types of business models. Business models are challenging from an analytical as well as managerial perspective. Further research on emerging network-embedded business models is suggested

Nyckelord: Business models, Business exchange, Interaction, Interfaces, Relationships, Industrial networks



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Denna post skapades 2016-04-26. Senast ändrad 2017-04-10.
CPL Pubid: 235249

 

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